Lambchop Socks: A Shopify Refresh with Personality
Lambchop Socks: A Shopify Refresh with Personality
Lambchop Socks is all about fun, quirky designs and super-soft bamboo socks. With a growing brand, founder Kay needed a Shopify refresh to better showcase their values and connect with customers.
I helped create new pages that highlight what makes Lambchop Socks special—sustainability, individuality, and quality. From clear messaging to a seamless shopping experience, this update made it easier for customers to shop, learn about the brand, and embrace their love for mismatched socks!
Client
Lamb Chop Socks
Industry
Fashion & Accessories
The Challenge
Lambchop Socks, a vibrant and fun Melbourne-based sock brand, needed strategic updates to their Shopify site to better communicate their values, highlight their unique product offering, and create an engaging customer experience. The goal was to refresh their About page, clearly articulate their brand ethos, and improve the overall site structure while keeping the playful spirit of the brand front and centre.
My Approach
Collaborated with the founder to refine the brand messaging, weaving Lambchop Socks’ values—eco-friendliness, comfort, and individuality—seamlessly into the website.
Designed and developed a refreshed About page that compellingly tells the brand’s story.
Created new copy to better communicate the brand’s sustainability mission and quirky, fun identity.
Organised the site structure to make shopping easier, including bundles and key selling points.
Ensured a seamless user experience with clear navigation and engaging design.
The Outcome
Lambchop Socks now has a website that better represents their bold, playful personality while highlighting what makes their socks special. The refreshed About and Values pages enhance customer connection, helping shoppers understand and engage with the brand beyond just their love for funky socks.
"I LOVE IT!!
Thanks so much for doing a great job on my website, you really hit the brief.
It was a pleasure working with you”
– Kay, Owner & Founder, Lamb Chop Socks
